Future Award - For Sustainability in the Brewing Industry
Protecting our environment also means securing our future. Topics such as sustainability, energy efficiency, local raw material security or employee satisfaction have long since ceased to be trivial, but have long been the focus of corporate governance of companies. The European Beer Star competition therefore presents the Future Award for exemplary and sustainable corporate management. In addition to sustainable management and social commitment, product quality is also included in the evaluation.
The European Beer Star Future Award honours committed breweries for their business in accordance with the pillars of sustainability - ecology, economy, social and cultural. Breweries that manage to combine their sustainable corporate culture with the highest beer quality can apply for the Future Award free of charge by registering for the European Beer Star.
Basis of Evaluation
The United Nations' Sustainable Development Goals (SDGs) were adopted by the UN General Assembly in 2015 and are a core element of the 2030 Agenda for Sustainable Development.
Based on these 17 goals, together with the Edelweiss Society, experts from the brewing industry and the involvement of relevant stakeholders from the of the brewing industry, which is tailored to the brewing industry.
New - Benefit from the Feedback on the Questionnaire!
Transparency is important to us. Therefore, the questionnaire is publicly available to all beer lovers that care about sustainability!
Interested breweries take part in the European Beer Star and can participate in the Future Award at no additional cost or effort. All you have to do is fill out the questionnaire and send it back to ftr-wrdrpn-br-strcm until July 24.
And it gets even better:
All participating breweries receive high-quality technical feedback with individual recommendations for action as a response to their questionnaire. A win-win situation for everyone.
Curious? View the questionnaire and apply for the European Beer Star Future Award 2024.
Sustainable Development Goals (SDG's)
Ensure access to affordable, reliable, sustainable and modern energy for all
Category: Energy
Consumption, continuous improvement, efficiency
Ensure the availability and sustainable management of water and sanitation for all
Category: Water
Responsible, consistent and efficient use of water
Take urgent action to combat climate change and its impacts
Categories: Climate Protection - Packaging
Reuse of packaging, CO2 footprint
Make cities and human settlements inclusive, safe, resilient and sustainable
Category: Regional Value Creation
Sustainable raw material procurement, regional suppliers
Achieve gender equality and empower all women and girls
Category: Gender Equality
Equal pay, women in management positions
Promote sustained, inclusive and sustainable economic growth, full and productive employment and decent work for all
Categories: Quality Management - Employees
Fair payment, education and training
Protect, restore and promote the sustainable use of terrestrial ecosystems and halt biodiversity loss
Category: Soil
Biodiversity in the procurement of raw materials
Corporate Social Responsibility: End poverty in all its forms everywhere
Category: Social Commitment
Concrete actions, contribution to the common good
Build resilient infrastructure, promote inclusive and sustainable industrialization and foster innovation
Category: Innovation.
Concrete actions, contribution to innovatiion
Focus Topic 2024: Innovative Technical Solutions in Breweries to Reduce Primary Energy Consumption
Breweries have already been drivers of innovation in the past. In challenging times, creativity and innovative strength are required. Therefore, we are looking forward to the breweries' solutions to save primary energy. In addition to the evaluation of a questionnaire and the tasting at the European Beer Star, presentations on innovative energy-saving projects will also be evaluated this year.
The presentations will be evaluated by a final jury after the EBS tasting.
The final jury of the European Beer Star Future Award is made up of an interdisciplinary team of experts. Sustainability researchers, engineers and beer experts will on the jury. The beers of the breweries with the most meaningful applications are also subjected to a quality test as part of the European Beer Star. Because sustainability only works with quality!
How does the Application Process work?
1. Registration at the European Beer Star
All breweries that register for the European Beer Star 2024 can participate in the Future Award at no additional cost. Participation in the Future Award is voluntary! You can express your interest right during the registration process.
2. Filling out the Questionnaire
All interested EBS participants will receive a questionnaire that must be completed and returned to future-award@european-beer-star.com by the registration deadline on July 24.
3. Tasting at the European Beer Star 2024
A team of experts will determine the 8 best applications according to a recognized evaluation form. It is an anonymized survey. The brewery will not be disclosed to the jury.
The breweries with the best 8 applications will be informed by August 12, 2024. Their beer will be evaluated for the Future Award in a separate tasting round during the EBS 2024.
4. Evaluation of the focus topic
The presentations on the applicants' innovative technical solutions to reduce primary energy consumption will be evaluated by an interdisciplinary team of sustainability and industry experts. The winners are determined from an interplay of questionnaire, focus topic and tasting.
The awards ceremony will take place at BrauBeviale 2024
Do you have any questions about the Future Award?
Then simply contact us at: future.award@european-beer-star.com
Future Award 2024 - Proud Winners
The three winners have been awarded at the Award Ceremony of European Beer Star 2024 on November 27 during BrauBeviale in Nuremberg. In regards to the aspects of both quality and sustainability, the jury was most impressed by the following three breweries:Westerwald Brauerei from Hachenburg, Brauerei Göller from Zeil am Main and Brauerei Baar won over the independent jury of industry and sustainability experts the most and can celebrate their win at the European Beer Star Future Award 2024.
